How to take advantage of Valentine’s Day with Spanish influencers
Whatever they say, love is the force that moves the world … and the wallet of lovers, especially that of men. This is something that Spanish influencers know very well and are already preparing to impact their videos from here to February 14.
What place does your product play in this dynamic love that is developed in networks?
Thanks to the Spanish influencers, this one is much bigger than you think. Spain is the European country that invests the most in telling its couple how much it loves them with gifts. An average of six million Spaniards go to the stores or press their index finger to click and fill a cart full of love products for those who have conquered their hearts. How much money do they spend? Approximately one hundred and thirty euros each.
However, if you thought that Valentine was the exclusive patrimony of the couple’s love, there are more surprises for you. A considerable time ago that the celebration already includes friends and, since the furry ones are considered by many of our best friends, campaigns are also made to give them something special.
Whatever your product, it sure already has a Spanish influencers campaign to fit in.
Spanish influencers marketing campaigns for Valentine’s Day
An influencer is the best way to publicize your products for this Valentine. If you have observed what happens in, for example, YouTube channels, you will have seen that subscribers cry out to their web star for a live one. Why so much insistence for it? Because it is there that they can ask all possible questions about their personal life.
One of the most frequently asked questions that Spanish influencers receive is about their partner. The followers want to know if he has a boyfriend, girlfriend, what his name is and when he will make a video with his beloved. You can already imagine the impact if your product is revered by one of the couples of influencers who combine their charms to absorb the attention of increasingly substantial audiences.
What are the campaigns that Spanish influencers are preparing to promote the day of love, and the products that prove it? We present them to you below:
Attire: there was a very interesting campaign called “My boyfriend saw me,” in which the influencers showed the clothes that their lovers gave them. If you have a clothing brand, Valentine’s Day is the time to make it known.
Perfumes and makeup: February 14 is a day to look special, so launching a campaign with the most flirtatious Instagram influencers will have a very positive impact on sales.
Chocolates: they are and always will remain the sweets of Valentine. Of course, the best accompaniment they can have are the colorful and sensual flowers.
Jewelery: the industry of rings, bracelets, earrings and pendants, has had an unusual growth since the emergence of modeling and 3D printing. You may have your own “factory” of jewelry in a few square centimeters. On Valentine’s Day, the forms that are most relevant are hearts in all their forms.
Dinners and something else: here we have an example of how tradition has been escorted by new options. Lovers belonging to the millennial generation and Z, are not always willing to tie themselves to the conservatism of a dinner. Maybe they want a breakfast or a snack to celebrate with the angel of love. If you have a bistro, do not hesitate to promote it with the influencers that most represent the culinary culture.
And for the pets: You were probably waiting for what was promised, your best friends. They also receive a blanket with their name for the cold, healthy treats for dogs and felines, as well as a new bed. What is the best gift product? Well … what if we let the influencers decide for you?
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